Brooch Classic Signed

Buying Promotional Badges? 5 Tips to Shop Smart

There are literally hundreds of different product bases that can be used for customized promotional products to represent your company. Some companies choose to use stress balls so that when clients and customers are stressed, they squeeze your item with your logo on it and feel better. Lanyards are also very popular, as one can hang keys, pictures, or just about anything they choose from the clip. Silicon bracelets are the latest trend, but trends don’t last forever. Instead, you have chosen the ageless classic that has withstood the test of time for decades: badges.

Although the trends have taken this classic piece of merchandise and changed it to suit the times, badges have made their place in the promotional world, and they aren’t going anywhere. Here are 5 of our top tips to help you shop smart for your own promotional badges.

1) Guarantee. This is not solely in reference to you being happy with the finished product, but also with the timeframe for which you need your products. What good will the best promotional badges do for you if they arrive the day after you needed them?

2) A variety of badge materials. It’s one thing to have the button-style badges created for your favorite politician, but quite another if you’re trying to create a corporate empire. Enamel (also known as a lapel stud or pin badge), metallic finishes and rubberized PVC are just a few of the more popular materials of choice for creating a truly unique promotional badge.

3) Badge fittings. Not every company, product, or badge design warrants the same type of fitting to keep it in place. Stud, brooch and stickpin fittings each serve their own purpose, one that’s completely different than the others, so be sure to analyze your badge situation and needs before picking out the right fitting.

4) Choose a company that has been in the business for a while. This will help to alleviate any concerns you may have about a phony operation whose sole reason for existence is to take your hard earned money and give you no product in return. A real, physical address in addition to a postal box is another good sign of a legitimate business.

5) An on-site design company. You’ve worked hard to become a master of your trade, so why not let someone else be the master of their’s? This is a dream come true for those who need a company logo or personal insignia to have crafted into a promotional badge design. Of course, the entire experience will be even better if the artwork is complimentary.

About the Author

Nathan Zare recommends http://www.rocketbadge.co.uk/ for information on badges.